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tiffany
2009-10-31
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http://pinkypray.blogbus.com/logs/49613011.html
1837
On September 18, Charles Lewis Tiffany and John B. Young established Tiffany& Young, a stationery and fancy goods emporium at 259 Broadway in New York City. Every article is marked with a non-negotiable selling price, a revolutionary policy that makes headlines. The first day’s sales total $4.98.
1873年9月18日，Charles Lewis Tiffany和John B. Young在纽约百老汇大街259号创建了Tiffany & Young, 一家专营文具和时尚商品的精品店。他们所销售的每一件货品都标明“谢绝还价”。此创举成为当时的重大新闻。第一天的销售额总共有4.98美元。
Soon after Tiffany & Co. was founded in 1837, a distinctive shade of blue was chosen to symbolize the company’s renowned reputation for quality and craftsmanship. The color was adopted for use on Tiffany & Co. boxes, catalogues, shopping bags, brochures, as well as in advertising and other promotional materials.
1873年Tiffany & Co.成立后不久，他们就选择了一种独特的蓝色，作为公司卓越品质和精巧工艺的标志。这款颜色被广泛运用在Tiffany的包装盒、产品目录、购物袋、宣传册、广告以及其他的推广资料上。
Over time, this lustrous color became so closely identified with Tiffany & Co. that it is today universally recognizable as the trademark Tiffany Blue. Tiffany Blue boxes and shopping bags evoke images of elegance and exclusivity. True to the vision of Charles Lewis Tiffany, the Tiffany Blue Box was to become an American icon of style and sophistication.
随着岁月流逝，这种散发着幽幽光泽的蓝色与Tiffany & Co.紧密地联系起来，如今已成为举世闻名的tiffany blue。Tiffany blue box 和包装袋向人们显示着高雅和尊贵。诚如Charles Lewis Tiffany所预见的那样，tiffany blue box终将成为美国洗练时尚风格的标志。
1851
Tiffany silver designs begin to capture the world’s attention. Tiffany becomes the first American company to use the 925/1000 sterling standard, later adopted as the United States Sterling Standard.
Tiffany的银饰设计开始受到全世界的关注。Tiffany是第一家采用925/1000纯银标准的美国公司。该标准后来成为美国的纯银标准。
1867
At the Paris Exposition Universelle, Tiffany & Co. is the first American firm to win an award for the excellence of its silverware.
在巴黎外国博览会上，Tiffany & Co.因其精美绝伦的银器成为第一家获奖的美国公司。
1885
Tiffany & Co. revises the Great Seal of the United States of America. The design can still be seen today on the one-dollar bill.
Tiffany & Co.受命重新设计美国国徽。这款设计纸巾仍可在美钞一元纸币上看到。
1907
Tiffany chief gemologist George Kunz is instrumental in the international adoption of the metric carat as a weight standard for gems.
Tiffany首席宝石专家George kunz为国际上统一采用米制克拉作为宝石重量标准做出了巨大贡献。
1926
Tiffany’s standard of purity becomes the official standard for platinum in the United States.
Tiffany的纯度标准成为美国的铂金纯度官方标准。
1987
Tiffany, under the direction of a management group led by then chairman William R. Chaney, offers its stock for trading on the New York Stock Exchange.
在董事长William R. Chaney以及公司管理层的领导下，tiffany在纽约股票交易所成功上市。
2000
The Tiffany & Co. Foundation is established. Through the foundation, the company broadens the scope of its corporate giving efforts with grants to nonprofit organizations dedicated to the education and preservation of the arts and environmental conservation, including the New York Restoration Project, the World Wildlife Fund and the Metropolitan Museum of Art.
Tiffany & Co.基金会成立。通过这个基金会，Tiffany & Co.得以资助更多关注于教育、艺术品保存、环境保护等非营利机构，对象包括纽约整修项目、世界野生动物基金会和纽约大都会艺术博物馆。
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